Forged an Emotional Connection Between AAA Auto Club Group and Its Members Through Custom Video

While working as Creative Director at Pace, a brand storytelling agency based in Greensboro, NC, I helped conceive and execute several videos for AAA Auto Club Group, all designed to stir emotion and drive AAA members to action:

These videos were part of a multi-channel approach to content that I oversaw for AAA Auto Club Group while I worked at Pace, from 2012 to 2017.